
You're spending money on marketing...but do you truly know what's working?
Let us guess:
Without proper tracking and reporting, you're flying blind—making decisions based on assumptions rather than data.

Your Tracking and Reporting Experts
At Markoto, Ben and Luke specialize in Google Analytics, Google Tag Manager, and Looker Studio, ensuring every touchpoint is tracked with precision. Our full lead-to-revenue tracking reveals exactly where your best customers come from, empowering you to make data-driven decisions.
How We Bring Clarity to Your Data
- Enhance Tracking for Precision We set up accurate, reliable tracking across your marketing stack, ensuring a clear view of what's driving success.
- Create Clear, Actionable Reports We implement easy-to-understand reporting systems that track every test, adjustment, and change—so you always know what's working and why.
- Deliver Real Business Insights With custom dashboards and in-depth analysis, we provide clarity on customer journeys, lead quality, and revenue attribution.
The Tools That Drive Clarity

Google Analytics
We configure GA4 to provide deeper insights into how visitors interact with your website and which marketing efforts lead to conversions.
- Advanced event tracking & user journey analysis
- Custom GA4 configurations tailored to your business
- Enhanced attribution modeling for accurate revenue tracking

Google Tag Manager
Tag implementation shouldn't be a headache. We use GTM to track as much data as possible on customers, purchases, and meaningful interactions.
- Custom tag configurations for full-funnel tracking
- Event tracking for key customer actions
- Precise measurement of conversions and engagement

Looker Studio
We transform raw data into clear, interactive reports that your team can actually use to make informed decisions.
- Completely customizable dashboards
- Real-time data visualization
- Automated reporting to track performance over time
What You Get with Markoto's Data Analytics Program
✓ Lead Quality Analysis – Identify high-value leads & optimize campaigns
✓ Completely Customizable Reporting – Tailored dashboards for your KPIs
✓ Ad Testing & Performance Tracking – Measure and refine every campaign
✓ Click-to-Lead-to-Revenue Tracking – Full-funnel visibility into customer journeys
✓ Comprehensive Reporting – No more guesswork—just clear insights
Let's Get Started
With Markoto, you'll finally have the clarity you need to grow your business with confidence.